Case Study 1: Software Manufacturing Company

One of the world’s largest software companies wanted to acquire new prospects and profile its existing database to ensure they understood their customers and prospects.

The requirement:

In order to execute a profiling campaign of new prospects, customer needed to clean up their database and to identify new targeted contacts from dataplus.

Our solution:

With dataplus, customer selected number of employees, number of PCs and servers and industry sector. As well as functional roles such as IT and Technology decision makers and influencers, purchasing/procurement, finance and C level contacts. With the downloaded database, customer proceed with profiling exercise campaign.

The result:

A happy customer with 11,000 executives profiled with a fully functional and usable database for future marketing initiatives. All contacts are now accurate, qualified and fully profiled for their various Target Marketing Campaigns.